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Leaving Squarespace · What the move involves Squarespace alternatives, from someone who's moved real sites off it.

I built more than 20 websites on Squarespace and I'm a Squarespace Circle Gold member, so I'm not here to talk you off it. Every migration I've run off the platform has landed on a custom-coded site though, and I've run enough of them to tell you what that move costs and when your site is better off staying exactly where it is.

Three doors

Door one Stay where you are If your site is quick on a phone and search is already sending you work, a move costs you weeks and saves you a little on a subscription. I talk people out of it more often than into it.
Door two Another editor Wix or WordPress. Both are hosted editors with a template underneath, so you're swapping one for another, which is worth doing when there's one specific thing Squarespace won't give you.
Door three A custom-coded website Where every migration I've run has ended up. You own the code, and the platform stops setting the ceiling on what your site can do.
01

What's the best alternative to Squarespace?

Small business owner weighing Squarespace alternatives against each other before deciding whether to switch website platforms

The best alternative to Squarespace is the one that removes the specific thing Squarespace won't let you do, so the honest answer changes with your reason for looking. Most owners who leave end up on Wix or WordPress. When search is the thing you're paying for, custom code is where it goes.

Circle Gold is Squarespace's partner program and I'm still in it, which is a strange place to write this from. I've moved businesses off Squarespace, off Wix and off Square Online, I've got a painting company's WordPress site coming over to me on the Avada theme and Bluehost hosting, and the site you're reading ran on Squarespace until August 2026.

PlatformWhat I've worked onWhat I'd tell an owner
Squarespace More than 20 websites built on it. Squarespace Circle Gold member. This site ran on it until August 2026. Still the cleanest drag and drop editor for an owner who wants to run it themselves. My own work is custom-coded now, and I'll still put a small business on it when that's the right call.
Wix Migrated a tutoring business off it onto custom code. Same class of product as Squarespace, so you get a different editor and land under the same ceiling.
WordPress Taking over a painting company's site, Avada theme on Bluehost. Out-flexes both of them, and in exchange somebody has to own the plugins, the updates and the security every month.
Square Online Moving a plant studio off it. Works as a storefront bolted onto a point of sale. Thin as a website.
Pixieset and Canva Rebuilding a photographer who had stitched the two together. A gallery link plus a flyer leaves you with no pages to rank, and anything you sell needs one of its own.
Custom-coded Every migration I've run has landed here, and it's what I build. You own the code, so the limits on the site are the ones you pick. There's no do-it-yourself editor unless we wire one in.
Webflow, Framer, Shopify, Ghost, Hostinger Nothing. Not one live site between them. So I won't rank them for you. I'd point you at somebody who's shipped on one instead.

Picking a platform is the second question though. The first one is whether you should move at all, and that's the one I work through with an owner before either of us says the word migration. If you want to see the custom side, what those sites look like and what comes with one, that's the Baltimore web design page.

02

Should you move off Squarespace at all?

Moving pays when you can point at the work the platform is costing you. I put the same two lists in front of every owner who asks me about it, and plenty of them read the cost side and decide to stay put for another year.

Small business owner editing their own website on a laptop, the do-it-yourself control that makes staying on Squarespace the right call for some businesses

What you get

  • The speed ceiling comes off. Your pages stop carrying the bundles the platform ships to every site on it.
  • Every SEO lever is yours. Titles, headings, schema, internal links, redirects, page structure, all of it editable.
  • Form submissions get stored, emailed and confirmed. One copy goes to your inbox, one onto a Google Sheet, one back to the customer, and I get an alert when a send fails.
  • The bill gets smaller. Hosting is $150 a year, and year one is included.
  • You own it outright. The code is yours on a perpetual license, so no subscription can switch your site off.

What it costs you

  • A few weeks of rebuild while I write and code the site one page at a time.
  • A stretch of movement in search while Google re-reads the site and your positions settle again.
  • No do-it-yourself editor by default. Changing your own copy means asking me, or logging into the simple editor I wire in.

The middle one is the cost owners underestimate. It lands right when you were hoping for the opposite and nobody can shorten it for you, which is why I won't move a site that's already ranking unless there's a reason worth the risk.

If the site's doing its job, leave it alone.

03

Why do businesses leave Squarespace?

Owners bring me three reasons, and money is almost never one of them.

Measuring a live Squarespace site on screen and writing the numbers down, the checks behind the before scores published further down this page
1

The platform's SEO ceiling.

You run out of control over the things that decide who ranks, meaning how a page is structured, what loads and in what order, and how the internal links run. On a quiet search term it costs you nothing, which is why most owners don't feel it until they go after one somebody else is already working.

2

Page weight you can't delete.

Most of the weight on a slow Squarespace site is the platform's own asset bundles and the scripts it wires in for you, so compressing your photos buys you a little and then stops. The rest of it was never yours to remove.

3

Something the business needs that the platform won't do.

Bilingual pages that Google reads as a matched pair, a pricing calculator, a booking flow shaped like the way you take work instead of the way a widget takes it. When the platform says no to one of those, the decision tends to make itself.

My own switch came out of the first reason. I was partway through an auto body shop's website on Squarespace, learning custom code on the side, and once the code was in my hands I could shape the layout the way the shop needed it, drop the weight the template was carrying and get the load times a crowded market asks for. New York is about as crowded as a body shop market gets, so that gap is worth money there. The whole job is written up in the migration that started this for me.

The second reason I can put numbers on, because I measure every site before I touch it. These are my own Lighthouse mobile runs, taken in July 2026 while the sites were still live and before any migration work started.

What I measured firstPlatformLighthouse mobileLargest contentful paint
A therapy practice, top five pages Squarespace 52 to 59 14.4s to 24.8s
A nail studio Squarespace 50 not captured
A tutoring business Wix 59 12.8s

On a separate pass at the therapy practice's site I logged a mobile score of 55 with a 26 second largest contentful paint and 4MB of page weight, and most of that weight sat in assets.squarespace.com bundles and the reCAPTCHA the platform wires in. The heaviest thing on the page belonged to Squarespace, so compressing the client's own photos was never going to fix it.

There's no after column yet. An honest one has to come off the same tool under the same conditions and I haven't recaptured these that way, so those numbers go up when the runs exist.

04

What does it cost to move a website off Squarespace?

Owner at a desk with invoices and a calculator working out what moving a website off Squarespace costs

Two numbers get mixed up in this conversation. One is what the site costs to run once you've moved, the other is what the move itself costs, and the running number is the easy one. An auto body shop I work with was paying $276 a year for Squarespace. That site sits on my hosting now at $150 a year, which is the rate for a client migrating onto a custom-coded website, and the first year came with the website.

So the subscription math favors leaving, by a bit over a hundred dollars a year once the first year is up. That's a nice line on an invoice and nowhere near a reason to rebuild a website.

What you're paying forWho bills itHow much
The Squarespace subscription you're leaving Squarespace $276 a year on one client's real invoice
Hosting after the move Another Monday $150 a year for a migrating client, first year included with the website. $200 a year, or $25 a month, if you ever drop the plan and keep the site running.
The website itself Another Monday Built inside the monthly plan, from $800 a month. No separate project invoice.
Migrating what you already have Another Monday Quoted once I've seen the site. A thin do-it-yourself site usually moves at no extra cost.
Leaving me later Another Monday $750 flat

The cost to leave is the number I'd check on anybody you're thinking about hiring, me included. Ask for it, and get the answer in writing before you sign anything. Mine is $750, flat, and it buys the migration onto your own accounts. The full plan pricing, and what each tier includes, is published on the marketing services page.

Stuck between staying and moving?

A link and a sentence about what's bugging you is enough to start. I'll go through your site and your market before I write back, usually inside one business day.

  • 450K+ search impressions across the sites we manage
  • 5,800+ organic search clicks across the sites we manage
  • 600+ leads and booking requests across the sites we manage

Last 90 days, across the sites and Search Console/GA4 accounts Another Monday manages. Figures as of August 2026.

Prefer to talk? Call or text 410-999-0169. ¡También hablamos español!

05

What breaks when you move a site off Squarespace?

Six things break quietly, and none of them shows up until the new site is already live. Every one of these cost me something to learn on a real move.

A pile of discarded plans on a desk, the redirects and old URLs that get thrown away when a website moves off Squarespace without a map
1

The redirect list dies with the account.

Squarespace keeps your custom redirects in a URL Mappings panel inside the account, and cancelling the subscription takes them with it. That panel gets exported before anything else happens.

2

Folder URLs quietly point at their first child.

Squarespace sends a folder URL to the first page inside it, so the new site has to copy that behavior on purpose, or a link somebody bookmarked two years ago lands nowhere.

3

The old homepage slug 404s.

Squarespace usually serves your homepage at a slug as well as at the root. Everybody redirects the service pages and forgets that one, and it's often the address with the most links pointing at it from off-site.

4

/sitemap.xml stops existing.

Squarespace generates that file for you. A custom site only serves what somebody built into it, so unless the sitemap is generated in the new stack, the URL Google's been reading for years starts returning a 404.

5

The content export is partial.

You get some of it. Anything assembled out of the platform's own blocks comes out as something a person has to rebuild, so plan on retyping and proofreading the copy.

6

A store leaves a /cart behind.

If you ever sold anything, the commerce URLs are indexed too. /cart is the one that gets missed, and it's an easy fix once somebody has thought to look for it.

I crawl every URL on the old site and pull the Search Console history before a line of code is written, then rebuild slug for slug, so most pages keep the address they already had and never need a redirect at all. The ones that do change get one hop, never a chain of them.

Nothing goes live until I've checked every page, every form and every redirect myself, and your old site keeps taking customers the whole time. After the switch I sit in Search Console for the first month watching coverage and positions, because the early weeks are where you find out what got missed.

06

When is Squarespace still the right call?

Willis Aybar advising a small business owner to stay on Squarespace when switching website platforms would not be worth it

Squarespace is the right call for plenty of businesses. If you want a site up quickly, you want to run it yourself, and search isn't the thing keeping your lights on, it's a good product and it'll do the job for you. I still put small businesses on it.

My own venue ran on it. Studio 87 was my event venue in Baltimore, built on Squarespace, and search drove it to more than 380 bookings in about three and a half years, over $100,000 in revenue in its first year, and 250+ five-star reviews across the platforms it was listed on, with ads running on top. The platform never got in the way of any of that. There's more of the venue story, and what running it taught me about getting found, on the local marketing expert page.

What I won't do is put you on Squarespace and then argue you back off it a year later. I'm a Circle Gold member who doesn't build on the platform anymore, so I've got nothing riding on which way you go. If you'd rather get more out of the platform while you're on it, I wrote that up over in The Marketing Department as Squarespace SEO.

07

Who owns the website when the work is done?

On a hosted platform you own your content and your domain, and the rest is rented. Stop paying and the site stops existing, which is true of Squarespace, Wix, Square Online and the rest of them, and it's better to know that going in than to learn it during a renewal you didn't want to pay.

On a custom-coded site, ownership is a list of things you hold, and the list doesn't change whether you stay with me or leave.

  • Access to the repository the website lives in
  • An export of the content
  • A manifest of every integration wired into the site
  • The settings the site needs to run, each one explained
  • DNS instructions and an access checklist

The license to the code is perpetual, and the domain is yours and always was. That list costs you nothing while your account is current. If you'd rather I do the move for you, standing the site up on your own accounts and testing it end to end, that's $750.

There's an editor in there too if you want one. You log in and change your words, your page titles and your meta descriptions yourself, or you hand that login to whoever writes your copy, and none of it needs me or a line of code.

08

Squarespace alternatives, answered.

What is the best alternative to Squarespace?

The best alternative to Squarespace depends on what Squarespace is stopping you from doing. Owners who want a friendlier editor mostly land on Wix or WordPress, and owners who are paying to get found on Google end up on a custom-coded website, because that's where the parts that decide rankings become yours to change.

Is there a cheaper alternative to Squarespace?

Cheaper alternatives exist and the saving is smaller than it looks. One client was paying $276 a year on Squarespace, and hosting a custom-coded site with me is $150 a year with year one included. That gap is real, and it has never once been the reason somebody moved.

Is there a free alternative to Squarespace?

Free website builders exist, and a free tier isn't a free website. Somebody still has to write the pages, keep the forms working, watch what search is doing and fix whatever breaks, and that person costs the same whether the hosting is free or not.

Should I switch from Squarespace to Wix?

Switching from Squarespace to Wix gets you a different editor and the same ceiling. Both are hosted builders with a template underneath and a subscription attached, so whatever Squarespace won't let you control, Wix mostly won't either. The two platforms are set against each other, plan by plan and export by export, in Wix vs Squarespace, side by side. If you're coming at this from the Wix side, the same comparison from that direction is on the wix alternatives page.

Is WordPress better than Squarespace?

WordPress gives you more room to work and hands you the upkeep in exchange. Plugins, core updates and security turn into a standing job, and on the small business sites I get called into, that job had never been handed to anybody. Squarespace takes it off your plate and decides more of the site for you, and that's what you're trading. If it's WordPress you're leaving rather than Squarespace, the WordPress alternatives are sorted by the reason for going.

Is Webflow similar to Squarespace?

I've never shipped a Webflow site, so I won't tell you how it feels to run one. What I can say is that it sits between the two ends of this question, with more control than a template editor, more work than one, and still a platform you're renting.

Can I move my Squarespace website to another platform?

You can move a Squarespace website anywhere, and the export gives you part of it instead of all of it. Anything assembled from the platform's own blocks has to be rebuilt by hand, so what you're planning is a rebuild that carries your words across page by page.

Will I lose my Google rankings if I move off Squarespace?

Your rankings come with you when the move is done properly, meaning every old URL lands on its replacement in one hop and the new page covers the same subject. Give it a few weeks of movement while Google re-reads the site and settles. If the platform is fine and search is the real problem, hiring a Baltimore SEO company to work on the site you already have is the cheaper answer.

What does it cost to move a website off Squarespace?

The website itself never arrives as a project invoice, because building it is part of the monthly plan, and those start at $800 a month. Moving what you already have is quoted after I've looked at the site, since a thin do-it-yourself site and a site with forty pages and a store aren't the same amount of work.

Can you export a Squarespace site?

Squarespace gives you an export, and it's partial. Pages built out of its own blocks don't come across cleanly, and the custom redirects living in the URL Mappings panel aren't in the export at all, so that panel gets saved off on its own before anybody cancels the subscription.

Do you own your website on Squarespace?

You own your content and your domain on Squarespace, and everything else is rented. The site runs on Squarespace's servers, so cancelling the subscription takes the website down with it. That's how every hosted builder works and none of them hide it. It's just easy to skip past while you're signing up.

When is it worth staying on Squarespace?

Staying is the right call when the site is quick enough on a phone, you can make your own edits, and search is already bringing you work. I built more than 20 websites on Squarespace and I still put businesses on it, so this isn't me talking you into a project.

How long does it take to move a website off Squarespace?

A move off Squarespace runs in weeks. I settle the design direction before any code ships and then write and code the pages one at a time, which is what keeps it from turning into a six month project. Your Squarespace site keeps taking customers right up until the day everything has been checked and the switch happens.

Thinking about leaving Squarespace?

Call or text me and tell me what your site is doing now and what you want it to do. One call is usually enough to work out whether moving gets you there, and you'll come off it knowing either way.

También hablamos español.

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